Conducting business on the Internet is not much different from doing business any place else. If you're productive and creative you will get success. For people who have these two qualities it would be smart to use them to build traffic to your website. Traffic generation just isn't as simple as you may think. Although millions of people use the web, there are also numerous offerings out there. If you want to get a portion of the visitors you will need to give your very best. To get you started listed below are some methods that you can use to increase traffic and also increase the seo of your site.
1. The best way to build traffic is to build an entertaining website!
This does not mean that we believe in the "build it and they will come" philosophy. However if your website has numerous pages of information, then each one of those pages will be loaded with key phrases that people will find when they make searches. Having said that if you have only created a "brochure site", a website that is a mirror image of an offline introductory sales brochure about your company, then there will not be much "spider food" on your site. That is, there will not be much for search engines like google to put in their data base, and you will definitely not get much traffic from search engine searches.
Another result in building an interesting site is that other sites will backlink to you, viewing your site as an important source of information. In fact, this is what Google had in mind when it set up its current ranking system. A site that is informative and filled with useful information will be noted and other sites will link to it. Every one of these links is looked at by Google as a "vote" for that site. Make your site interesting, and people will link to it without you even knowing about it.
In addition to that, never underestimate the importance of word-of-mouth. If your site is interesting people will tell their friends and they will check out your site. A content rich site is the first secret of building traffic.
2. Publish some of your information on other websites with guest posts and article sites
This is one of the more best ways to build traffic. If your site is full of helpful material, then other people will also want to publish it on their websites. Webmasters are always looking for content to improve their sites and their newsletters.
Here are several places where you should offer your content (but make sure that you put your url and contact information on each article, this is how you actually get the traffic).
You can first submit your article to article directories such as:
EZinearticles.com
ArticleCity
Submit Online Articles
3. Boost your search engine ranking with on-page and off-page optimization
While good content articles are an important part of any traffic building strategy. It can also help to take steps to improve your ranking in search engines. If your content is not optimized it won't get the exposure that it deserves.
You could supercharge your search engine ranking by inserting your important key search terms in the title tag, the description tag, in your site's headlines, and in link text on your web pages. These are the basic on-page factors of website optimization. When you do this successfully your site's search engine ranking for the keyword or keyword phrase will improve.
It is also important to work on off-page factors that are related to search engine positioning. Your ranking is partially dependant on how many other websites link to you. If you have published your material in other places, then you will get a good number of important links. If not, you might need to launch a reciprocal links campaign or place your site in paid directories in order to add to the number of incoming links to your website.
Creativity coupled with activity is the best recipe for traffic building. Build your site as well as you can, and then spread the word about it. Use these three tips and you will increase traffic to your site.